Why single-use bottles won't go away and how bottled water can go circular
In the middle of this global awareness to use less single-use plastic bottled water, why is the bottled water market still on the rise? Why is aluminum superior to plastic as a material used for single-use packaging?
Sharing her wisdom here is Nicole Doucet, the CEO and Co-founder of Open Water. You'll hear about all the reasons why aluminum is a more environmentally friendly packaging material when compared to plastic, the pervasive problem with microplastics, why recycling plastic isn't a sustainable solution, and more. Let's dive in!
[2:21] What first inspired Nicole's love for the environment.
[4:57] Nicole's thoughts on why it seems we have just recently gained more awareness as a society on single-use plastic, even though it's been a problem for a long time.
[6:22] Nicole: "The conversation is changing... Instead of saying, 'Look, there's this huge problem,' it's changing to: 'There's this huge problem and here are some easy things you can do to actually make a difference.'"
[7:14] Nicole shares her motivation for starting Open Water.
[9:01] Why aluminum is much more eco-friendly as a packaging material compared to plastic.
[9:44] Kaméa: "Why are there incentives to support the recycling of aluminum in particular and not other materials?"
[14:29] Why Open Water costs more for consumers than single-use plastic water bottles.
[16:22] What was the challenge you wanted to overcome with your rebranding from Green Sheep Water to Open Water?
[18:01] Kaméa: "What are some other environmental or health issues about the bottled water industry that most people might not know about?"
[21:01] The problem with the pervasiveness of microplastics.
[23:13] Kaméa: "How can we most effectively tackle plastic pollution as soon as possible?"
About our Guest
Nicole is the CEO and Co-Founder of Open Water, a bottled water company that uses aluminum packaging as a more sustainable alternative to single-use plastic bottles. After watching a documentary about plastic pollution, Nicole and her Co-Founder Jess Page became pioneers in the world of aluminum water packaging when she founded Open Water (previously Green Sheep Water) in 2011. Keep in touch:
Note to self: "We didn't come this far to only come this far."
Health practice: "I like sports, so I play soccer and I like rock climbing."
Sustainability practice: "I'm trying to be more conscious about what I eat."
Element of hope: "It's this incredible surge in the general consciousness about environmental issues [that makes me hopeful]."
Closing words: "You have the power to change the way things are made by choosing or asking for products that are made in a sustainable way."