Bringing sustainability to the mass market by making it accessible to all

Aug 8

How was Kirsten Quigley able to get her eco-friendly lunch bags available not just in eco-focused stores, but also in the mass market through big box retailers like Target and T.J. Maxx?

Even though issues with plastic pollution have already been around for decades, what did it take for us to wake the world up about this on a global scale, as we have in the recent months? Kirsten Quigley, founder of LunchSkins, shares her wisdom with us on this episode. Let's dive in.

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This is a conversation on Green Dreamer Podcast with Kaméa Chayne, a show exploring environmental and intersectional sustainability from ideas to life. Subscribe to Green Dreamer on iTunes, Spotify, Stitcher, or any podcast app and let’s learn what it takes to thrive in every sense of the word!

Highlights

[2:47] What first inspired Kirsten's love of nature.

[5:25] Kaméa: "What's something you learned in your education that made you want to dedicate your career to this topic?"

[5:45] Kirsten: "As a young mother, I remember being acutely aware of all the messages I wanted to share with my children about loving and appreciating how beautiful our backyard is and our big, wide world is."

[7:05] How LunchSkins first got started.

[9:15] Kirsten: "If everyone could do this small thing, then it could have a really big impact."

[12:08] Kaméa: "What did LunchSkins do to inspire this shift toward a more eco-friendly mindset in your customers?"

[13:38] How plastic pollution impacts our personal health.

[14:05] LunchSkin's biggest challenge in growing the brand.

[18:25] Kirsten: "We don't want being sustainable, being greener, to be a privilege. I want it to be accessible to everyone. Because that's how we're going to collectively really make change."

[22:25] Kaméa: "What do you think it took to wake the world up to our plastic pollution problem?"

[25:30] What Kirsten says we need in order to accelerate toward a cleaner and healthier world.

[25:47] Kirsten: "I think if we can help people think about the simple, little things they do every day and not be overwhelmed by having to adopt a new way of life, that's how the biggest movements are effective."